For Industry Brands

Put your brand in front of the people who specify it.

We connect building product brands and suppliers with the architects, builders and developers who make the decisions — through targeted campaigns, curated events and a marketplace built for the construction industry.

$100M+
Generated for brand partners
Aus wide
National brand reach
End-to-end
Strategy through to specification
What we do

More than marketing. A direct line to your specifiers.

Archonic bridges the gap between building product brands and the industry professionals who specify, purchase and install them. We combine strategic brand positioning with direct-access channels — so your product gets in front of the right people at the right stage of a project.

Our services

Everything your brand needs to get specified.

01

Brand Positioning & Messaging

We define how your brand is positioned in the construction market — its story, its audience and its point of difference — so every touchpoint builds recognition and drives specification.

02

Architect & Builder Outreach

We connect your brand directly with architects, builders and developers through targeted outreach, CPD presentations and curated introductions that put your product on the shortlist.

03

Campaign Management

From digital campaigns to trade media, we manage end-to-end marketing campaigns that generate genuine enquiry and keep your brand front of mind throughout the project pipeline.

04

Industry Events & Networking

We host and facilitate curated industry events that bring your brand into the room with the decision-makers — architects, developers and project managers — who matter most.

05

Supplier Directory Listing

Get your brand listed in the Archonic supplier directory — a curated, searchable resource used by architects, builders and developers to find and specify trusted building products.

06

Content & Specification Support

We create the technical content, case studies and specification documents your brand needs to support the specification process and give specifiers confidence in your product.

Who we reach

Your product, in front of the right professionals.

Architects & Designers

We connect your brand with the design professionals who specify products at concept and documentation stage — when the decisions that matter are made.

Builders & Contractors

We reach the builders and head contractors who source and procure building products for residential and commercial projects across Australia.

Property Developers

We introduce your brand to the developers who set product standards across entire projects — from finishes schedules to structural specifications.

Project Managers

We engage the project managers and quantity surveyors who influence procurement decisions and manage supplier relationships on major projects.

Ready to grow your brand in the construction industry?

Tell us about your brand and we'll outline how Archonic can help you reach the specifiers and decision-makers who drive your sales.